The I in Experience #TECHVISION2020 Looking ahead, emerging technologies like 5G and AR will enable ubiquitous experience customization. Consider how Huawei is using to build AR map overlays these technologies to change that users can view through what people see as they navigate their mobile devices. daily life. Their “Cyberverse” technology integrates But as businesses' ability augmented reality (AR) with to provide customized physical reality, using spatial experiences grows, so does computing, 3D and ultra-high the risk of overstepping definition maps, ultra-realistic customers' boundaries. immersive rendering and 5G Technology Vision 2020 | accenture.com/technologyvision 9